<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Engineering Persuasion — teardowns</title><description>Line-by-line believability teardowns of sales copy: what&apos;s working, what isn&apos;t, and the fix for each.</description><link>https://engineeringpersuasion.com/</link><item><title>Three lines of SaaS boilerplate (a demonstration)</title><link>https://engineeringpersuasion.com/teardowns/demo-vague-saas/</link><guid isPermaLink="true">https://engineeringpersuasion.com/teardowns/demo-vague-saas/</guid><description>The composite hero section most SaaS pages have written at least once — three lines, zero believable claims, and each one fixable.</description><pubDate>Thu, 02 Jul 2026 00:00:00 GMT</pubDate></item></channel></rss>